Logo design companies are a dime a dozen these days. The popularity of cheap gig sites coupled with inexpensive clipart has created a cottage industry. When you look deeper, you’ll find that most of these companies are not actually designers but rather what I call “borrowers”. When you hire a borrower, the design is typically picked from thousands of pre-made … Read More
10 Benefits of Hiring a Professional Web Design Company
Who needs a web design company? Doing it yourself seems like a piece of cake. Download some software or use your web hosting company’s built in website making software. Spend a few hours and then *poof*, your website is done. Maybe not. The biggest problem in digital marketing today is that small business owners do not understand how important their … Read More
Your First Impression Matters – The Impact of a Great Logo
As the owner of a logo design firm, I often speak with clients looking to have a custom logo created for their small business. If there ever is an objection, it’s usually about price. Our firm is not expensive with most logos coming in under $300 – the reason for the price objection is that not all business owners understand … Read More
Why a Cheap Web Design Will Cost Your Business Thousands
It is no longer 2001. Today, a professional website design is essential to most businesses. Though I am starting to see a trend of small businesses investing more into their website, some are still taking the cheap web design route, and it’s costing them an enormous amount of money. Here’s why. Let’s pretend you own a hair salon. In our … Read More
Why Hiring a Custom Logo Designer Makes a Big Difference
If you recently started a small business, you may have skimped on hiring a logo designer. Hey, choosing to create a logo yourself or using a generic icon can be tempting. Maybe you found a website advertising “Logo Design for $49” and figured it would suffice. These solutions may come cheap, but they will not help you stand out amongst … Read More