Logo design companies are a dime a dozen these days. The popularity of cheap gig sites coupled with inexpensive clipart has created a cottage industry. When you look deeper, you’ll find that most of these companies are not actually designers but rather what I call “borrowers”. When you hire a borrower, the design is typically picked from thousands of pre-made … Read More
Your First Impression Matters – The Impact of a Great Logo
As the owner of a logo design firm, I often speak with clients looking to have a custom logo created for their small business. If there ever is an objection, it’s usually about price. Our firm is not expensive with most logos coming in under $300 – the reason for the price objection is that not all business owners understand … Read More
Why Hiring a Custom Logo Designer Makes a Big Difference
If you recently started a small business, you may have skimped on hiring a logo designer. Hey, choosing to create a logo yourself or using a generic icon can be tempting. Maybe you found a website advertising “Logo Design for $49” and figured it would suffice. These solutions may come cheap, but they will not help you stand out amongst … Read More